I teamed up with Off the Rez to refresh their branding and menus for their newest brick-and-mortar location at the University of Washington.

The goal was to create a clean, cohesive visual identity that felt both modern and rooted in culture. I redesigned the logo to reflect the evolution of the brand—bold, streamlined, and grounded in Indigenous design elements. For the menus, we focused on clarity and flow, making it easier for students and visitors to connect with the story behind each dish while ordering quickly and confidently.

This design update supports Off the Rez’s expanding presence on campus, helping them stay true to their roots while reaching a wider audience in a high-traffic, high-energy environment.